Probably the reason why you started your own YouTube channel is to gain a large number of subscribers, likes, and as well as views. YouTube is not only a place for showcasing your skills, products, and services but also, it’s a venue for those who want to do online marketing and PR.
The number of views should never be underestimated
Meanwhile, the free video-sharing website has also become a great platform for bloggers and vloggers to maximize their reach. The chances of getting a large amount of traffic from YouTube are still quite high. However, knowing effective ways of getting more views on YouTube is critical.
Develop a plan for your videos
First, remember what Sir Winston Churchill said: “He who fails to plan is planning to fail.” It means if you want to be successful with your YouTube channel, you need to devise a plan as well as a script for your videos.
Decide what you want to create or love to share and put your focus on developing the necessary skills. Avoid recreating whatever is trending on YouTube. Instead, focus on your passion because this will not only give you success on your channel but also in your life.
Scripts are helpful because they help you stay organized and on track, while maintaining a perfect flow for your video. While creating a script you should consider several things like writing the lines you need to say. It should also involve the necessary actions or steps that you will take as well as the main points that you will address.
It is important for you to know who your target viewers are and write a script they can relate to.
Create engaging content
An engaging, informative, and entertaining content will surely attract many viewers to watch your video. It will also have the chance to be shared on other social media platforms such as Facebook and Twitter. You should develop a plan to keep viewers entertained throughout the whole video, otherwise the watch duration will fall off.
Make sure the video is informative and entertaining at the same time as this is guaranteed to work best. Whatever video you’re trying to make, be sure to consider your audience first. You can ask yourself these questions: “Is this engaging and satisfying?” “Is it worth watching for my target audience?” If you’ve answered yes on both of the questions, you can now happily click that publish button.
To be able to get more views on your channel, you need to show your subscribers that you love what you’re doing. You should also remember that the primary reason why they have subscribed to your channel is because they love your videos and they would love to see more. Therefore, you should be consistent in making videos and keep up with the demand of your viewers. While it’s a bit difficult to upload a video every day, you can set a schedule of uploading a video once a week or at least once or twice a month.
Optimize your title and make it short
Do not underestimate the power of your title as it is the first thing your viewers see aside from the thumbnail. This is what catches their attention so as much as possible, create something that will tickle their curiosity. A quirky title likely gets a chance to be viewed, however, to maximize your chance of acquiring many viewers, you need to learn the SEO part of YouTube.
Using the right keywords in your title creates a large impact on your videos. This will allow the Google and YouTube bots to identify what your video is all about. You should also learn the importance of Google Adwords to find out what most people are searching online. This means that your video should have a perfect combination of “high volume searches and low competition.”
Apart from that, you should consider making your title short but descriptive. Ideally, it should contain no more than 50 characters while making sure that you have provided that viewers get sneak peek into what it’s about.
Giving importance to the title is your ticket to acquiring many viewers and clicks. The higher the CTR the higher the ranks and opportunities to earn more.
Create a custom thumbnail
Aside from the title, the thumbnails on your videos catch the most attention. You should put decent effort into create a custom one rather than relying on the randomly generated ones.
Your thumbnail will also tell viewers what your video is all about. It should be attractive enough to make them click on it.
Utilizing relevant images and annotations on your YouTube thumbnails and videos will boost your video’s “click-through rate” or CTR.
These are just some of the ways on how you will get more views on your YouTube videos. You can always seek for other techniques or experiment on your own. Learn from experts by reading blogs or watching videos on how they have successfully increased their views and practice the techniques religiously. Be committed to creating videos and remember why you’re doing this in the first place. This way, you help yourself to stay on track.