With over 600 million users, 50% of which log on to their accounts on a daily basis, there is no doubt that Facebook is the most powerful and popular social media site to date. Facebook allows for individuals, businesses, and organizations to promote their ideas, products, and services.
Creating a Fan Page on Facebook is one means by which you can grow your audience and eventually gain authority and earn profits in the long haul. But how can a simple Fan Page get you the success that you’ve always wanted?
Social media pages are important SEO tools. If used properly, you will enjoy increased traffic and revenue not only for a short period of time, but on a more permanent basis instead. By increasing your likes through Facebook, you are insuring more business as well. Social media exposure is the hottest and most effective trend in recent years. Its popularity will never falter as evidenced by more and more people trying to get connected through social media websites.
How Important is it to Get More Facebook Likes?
It is vital that get prominent social media exposure as search engines take into consideration the number of likes or fans of business when displaying results through SERPs. Simply put More Likes on Facebook means higher ranking in SERPs and more media exposure. Once your organization or niche is exposed to its target audience, it will only be a matter of time before steady profits start coming in. This just goes to show how a simple click on the Like button can play a vital role in the growth and expansion of your business enterprise.
To get more results from Facebook likes, here are some tips that have proven to be effective for businesses like yours:
Furnish your Facebook Page Business Profile
Your Facebook Page Business Profile is definitely one of the first things visitors look at when they stumble upon your fan page. Make it as credible as you can and provide entertaining as well as useful content that will make them like your page even more. Make sure to formulate a rather catchy and interesting description for your new audience.
You will need to exude that your business is truly an authority in your preferred niche. You can do this simply by categorizing your business properly. In addition, it’s always best to list down all address and contact information. Providing these details is important as it readily informs your potential followers that you are indeed operating a legitimate enterprise.
By properly categorizing your business through Facebook, it will automatically harness more likes. This is due to the fact that Facebook will most likely come up with your business when other Facebook users are searching for the products and services that you offer.
Engagement is Key
In a social media setting such as that of Facebook, engagement is truly key to success In order to gain more attention on your Facebook page, be engaging when posting a status on your wall. By sharing personal ideas, videos, sentiments, and useful information, you will most likely get the attention that you need for growth and increased traffic.
Do not forget to like and comment on the walls of your fans or friends too. Make sure to maintain a healthy level of interaction with your fans online. This will encourage them all the more to try out your offerings or even refer your Facebook page to other people too.
Use the Suggest to Friends Function
Once you have completed the business profile, do not be afraid to spread the word to as many Facebook users as possible. Once you have suggested it to you Facebook friends, these will be the first likes and followers of your page.
You can simply open your personal Facebook account and suggest your business Facebook fan page to family, friends, and colleagues as well. Of course, you will need to show a little bit of courtesy when suggesting your Facebook to others online. Communicate with them that you would appreciate if they clicked on like button on your fan page. It is best to stress that simplicity of liking your page. It only takes a few clicks to accomplish this task. As a business owner, present it in politely to your target audience.
Make sure to post relevant information on your wall at least five times weekly. It is ideal to post one interesting or intriguing post on your status wall each day. Be that person who can provide useful and fun information to followers. Always create positive notes or posts on your wall as people are obviously more attracted to Facebookfan pages that impart a positive image to its audience. It is advisable to post more if you’re getting a lot of feedback from your fans.
Post Eye-Catching Images
Statistics reveal that interesting images posted on Facebook fan pages get 53% more likes, 103% more comments, and 84% more click throughs over plain statuses and texts.
Keep your status short but interesting
SEO experts suggests to type posts with 80 characters or less. It is more likely that you get more likes, comments, and shares if you keep your status short, simple, but highly relevant nonetheless. Studies reveal that fan pages with shorter posts get up to 66% more engagement from fans and followers.
Always Include a Call to Action
By politely asking your existing friends or fans to like, comment, and share your fan page, they are more likely to do it. It takes pleasant, therapeutic communication to increase the number of likes, which in turn will increase traffic to your site.
Create Excellent Content
To further establish good reputation, it is only a must to formulate an excellent content for your Facebook fan page. Writing excellent content will undoubtedly make your existing fans to like you all the more. In addition, they are more likely to spread the word about your business if you send out powerful and rich content through your social media pages.
Run Promotions and Contests
Online contests attract hundreds or even thousands of Facebook likes. Just make sure you follow Facebook’s promotional guidelines. Of course, your contest must use a Facebook application which will then enable you to create a fan-gate. This fan-gate will only allow those who have liked your page to be a contestant for your promo. Apps also allow you to share unique URLs which then helps you promote your page to wider audience.
Study and Analyze Facebook Metrics
Use the app, Facebook Insights to obtain useful metrics on your page performance. Factors like reach, engaged users, and new likes will be easily obtained through this useful application. These metrics will make you understand the elements that are driving your followers to like your page and posts. There are so many analytics tool that you can use to gauge your performance through Facebook. Utilizing them will only be beneficial to the success of your business altogether.